How would you define the design philosophy of León Romero? What aspects do you consider fundamental when approaching each new project?
We would define the design philosophy of LEÓN ROMERO as a bold yet functional approach, where each project emerges from concrete ideas and adapts to the actual needs of the brief. We strive to engage in extensive dialogue with the client to fully understand their concerns and advise them in decision-making, briefing, and requirements. We always consider the impact of the proposal on the specific audience of the project, but we are also concerned with the evolution of design as a cultural agent. In terms of processes, we strive to maintain a high level of self-demand within the studio, enriching both the development and the final outcome. For the client, this translates into constant support, with a strong educational component and explanations of our decisions, as well as fostering close and enriching professional relationships for all parties involved.
